The Phoenix Blues Society is a proud member of Alliance for Audience, an organization founded in 2003 to encourage people to participate in the myriad of arts and cultural events in the area. Many of the Valley's non-profit arts and cultural groups are Alliance members. PBS events are listed on the Alliance's www.ShowUp.com calendar website. Alliance for Audience describes ShowUp.com as its "signature enterprise and an [online] 'visitors’ center for the arts' . . . ShowUp.com is your one-stop source for information about performances and venues, exhibitions and destinations, workshops and other special events presented by over 300 non-profit arts and cultural organizations in Greater Phoenix."